By: Videyah! | Saturday, March 24 2012
Business applications for online video
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| Website and social media are the most popular channels for video application |
Video has become an effective medium of communication for both internal and external purposes.
External. Video can be repurposed for numerous online marketing channels to drive more leads, close more deals and leverage the video production cost.
Internal. Video is a popular tool for internal use such as communications from senior managers, training and educating.
The latest Q4 – 2011 Online Video Marketing Survey and Video Email Trends Report reveals the most popular video adaptation channels by 272 marketing professionals:
- Organization’s Website (67%)
- Social Media (61%)
- Email Marketing (52%)
- Generate Sales Leads (33%)
- Internal Communications (17%)
Where does your company stand?
Read the Online Video Marketing Survey.